CLIENT
Fender + Kyser
SERVICES
•Photo + Video Production
•Social Media Management
•Package Design
•Creative Direction
•Graphic Design
•Marketing Strategies
ABOUT THE PROJECT
Kyser Capos is an international musical products brand based in Texas.
Tyler has been contracting with Kyser for the past five years helping them both create a cohesive branding guide as well as create high-quality photo + video content.
The Wylde Wolfe team now creates custom graphics, ads, product png’s, all photo + video content, social media management + content creation, and complete trade show booth designs for Kyser.
Kyser collaborates with Fender on creating custom matched capos to the iconic vintage colors of the Fender Electric Guitar. Our team has helped conceptualize and execute several of the publicly released Fender x Kyser capos.
FIESTA RED
We shot content for the Fiesta Red capo release and created several graphics & ad variations. We also brought a narrative video to life to announce the color sold exclusively in Guitar Center.
NAMM BOOTH
The Kyser team asked us to create their entire booth display for NAMM (the National Association for Music Merchants. It showcased the latest Fiesta Red release as well as the other Fender x Kyser collab colors.
SHERWOOD GREEN
Adapting to the trends of short-form videos, we brainstormed to create a short story-form video to showcase the latest Fender x Kyser release, Sherwood Green. We styled & shot content and created graphics as well as ad variations.
